Lauren Peetz
Senior Manager, Client Experience - Doner Media @Doner
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WORK HISTORY
Senior Manager, Client Experience - Doner Media @Doner
McDonald’s-Owens Corning-Hungry Howies-Lineage-Erie Insurance-The Judson Center-Solventum (formerly 3M)
EDUCATION
Michigan State University
Bachelor of Science - BS, Advertising Management
SKILLS
ABOUT LAUREN PEETZ
Integrated Media Strategist with experience in•Print•Out of Home•TV•Radio•Digital-Social-Programmatic Display-SEM-OLV-CTV-Streaming AudioI have worked on both the traditional and digital side of media planning across a broad range of clients in the Healthcare, Sports, CPG, Insurance, Logistics, and QSR sectors. I also have experience in foundation event planning for Beaumont Health and Children’s Miracle Network (CMN).I hold a BS in Advertising Management and a Minor in Digital Analytics from Michigan State University (Go Green!)In addition to my experience, I am highly skilled in the following tools and programs:•Spectra OX•Spectra DS •Media Tools•Lumina•Clear Decisions•Market Mate•Media Mix •Prisma•IAS•DCM•Google Analytics•Commspoint•Nielsen/MRI•YouGovI strive to accomplish challenging goals for myself while holding high standards in integrity and ethics. A motivated and determined individual, I enjoy solving complex marketing and media problems through creative solutions.For questions and inquiries, please feel free to reach me at l••••••••@gmail.com
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