Lauren Muir

2x Emmy-Winning Creative Director @ Paramount | Leading innovative brand campaigns

Role
VP, Creative Director at Paramount
Location
New York, NY, US
LinkedIn followers
500 followers
Art, Culture and Creative ProfessionalsView LinkedIn profile

About Lauren Muir

As an Emmy award-winning Creative Director specializing in brand marketing, I develop and…

Experience

  1. VP, Creative Director

    Paramount

    May 2016 — Present · New York, NY, US

    In my role on the Kids and Family Brand Creative team, I have overseen every major launch and initiative for the department, including content for the Nickelodeon version of the Super Bowl, which resulted in the most-viewed TikTok on the NFL account that day. During my tenure, I’ve led numerous 360º campaigns for both broadcast and streaming, rebranded global networks, and transformed PAW Patrol into a 14 billion-dollar franchise. I manage a team of writers, producer/editors, and social media content creators while collaborating with the design, experiential, and programming teams. When I took over creative direction for digital platforms, viewer consumption increased by 235%.

Education

  • Teachers College, Columbia University

    Master's degree, Instructional Media and Technology

  • UC San Diego

    BA, Visual Arts

    1998 — 2004

Find verified contacts for anyone on LinkedIn

Unifers gives sales teams verified emails and direct dials, enriched profiles, and outreach that lands in the inbox.

Free plan included · No credit card required

This profile is compiled from publicly available professional sources. Unifers is not affiliated with or endorsed by LinkedIn. Request removal of this profile.

Lauren Muir — VP, Creative Director at Paramount in New York, NY, US | Unifers