Lauren Moosbrugger

Advertising & Sponsorships Analyst @American Craft Council

Wilmington, NC, US
EMAILS
l••••••••@craftcouncil.org
MOBILE NUMBERS
+19•••••••79

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WORK HISTORY

Sep 2024 — Present

Advertising & Sponsorships Analyst @American Craft Council

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Lead marketing operations for advertiser outreach, execute targeted email campaigns that support sales initiatives. Partner with sales, design, and editorial teams to align messaging, streamline workflows, and deliver marketing assets that enable sales efforts. Contribute to data-informed strategy through analysis of campaign performance and advertiser engagement trends.

EDUCATION

N/A

Vanderbilt University

Bachelor of Science - BS, Human & Organizational Development

SKILLS

Project ManagementDigital StrategyVideoAccount ManagementSocial MediaManagementStrategic PartnershipsFilmIntegrated MarketingGoogle DocsOnline AdvertisingMarketingDigital Asset ManagementSlackGoogle AnalyticsEditorialAudience DevelopmentBusiness DevelopmentDigital MarketingDigital MediaJiraAdvertisingSocial Media MarketingExacttarget

ABOUT LAUREN MOOSBRUGGER

I’m a strategic and passionate Marketing Operations Leader with over a decade of experience in CRM, enterprise account management, and customer engagement. My mission is to leverage my skills in process optimization, client relationships, and structured strategy to support organizations that make a tangible difference in people’s lives. With a strong commitment to gender equality and social impact, I’m drawn to roles where I can contribute to equitable environments that empower women and foster positive change.Throughout my career, I’ve developed expertise in driving customer retention, overseeing platform migrations, and implementing data-driven solutions to enhance customer satisfaction and loyalty. I thrive in structured, organized environments and excel at creating seamless systems that maximize efficiency and support for both internal teams and clients. My strengths in relationship-building, consistency, and empathy fuel my ability to connect deeply with clients and colleagues, creating trusting partnerships that drive meaningful results.Here are some of the ways I bring value to organizations:* Customer-Centric Strategy: I create and execute customer retention strategies that align with both client needs and business objectives, fostering long-term loyalty and sustainable growth.* Operational Efficiency: I have a proven track record of improving processes to increase efficiency and revenue, such as reducing outstanding accounts receivable by 50% and increasing annual revenue by 10% through automated systems and streamlined workflows.* Mission-Driven Focus: As an advocate for women’s empowerment and equality, I’m committed to fostering a fair, balanced workplace where everyone has the opportunity to thrive.I’m actively seeking opportunities with organizations dedicated to women’s empowerment, social equity, and well-being. Whether through marketing operations, program management, or client engagement, I am eager to apply my skills and passion to roles that allow me to make a positive impact.Let’s connect if you share my commitment to purpose-driven work or if you’re interested in exploring how I can support your organization’s mission.

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Lauren Moosbrugger — Email, Phone Number & Contact Info | Unifers