Lauren McCollester

About Lauren McCollester

I am a senior executive with 20+ years of business affairs and operational experience building the strategies and plans necessary for the growth of businesses and brands targeting global consumer audiences. Currently EVP at NBCUniversal, my efforts focus on fulfilling the business potential of 7 network brands. I fuel brand value through strategic and execution leadership including innovative deal structure and pursuing related business opportunities. I came to this role after advancing through various business affairs and legal counsel positions at NBC covering scripted and unscripted content and digital initiatives. My expertise ranges from shaping business models to negotiating multimillion-dollar deals. I have learned that I thrive as an operational executive charged with bringing a business vision to life. My career shows a strong history of building brands and developing top teams capable of driving business goals. I deeply believe in and practice open communication and collaboration to bring out everyone’s best thinking and business success.

Experience

1. Executive Vice President, Business Affairs

   NBCUniversal

   Sep 2020 — Present

   Head of Entertainment Business Affairs for NBC, Peacock streaming service and 5 cable networks - Bravo, E, Oxygen, Syfy and USA. Lead teams handling business affairs for all genres of content on the NBCU entertainment platforms- scripted, unscripted/reality, late night, live events/specials, and first run syndication.Key contributions include:(1) handling multi-million talent and programming deals,(2) understanding the connectivity between the business side (Ad Sales, Distribution) and the creative side to help drive revenue growth and to maintain and grow audience and engagement, and (3) strategizing re: brand growth and expansion beyond television (e.g, live events (BravoCon, merchandising, franchising).

Education

• William & Mary

  Doctor of Law - JD

  1988 — 1991