Lauren Hitchins
Head of Industry, Retail at Google
- Role
- Head of Industry, Retail at Google
- Location
- Atlanta, GA, US
- LinkedIn followers
- 500 followers
About Lauren Hitchins
Lauren Hitchins is a Head of Industry in Google’s Retail sector. She is a 10+ year Google veteran and has been consulting with Fortune 100 retailers on ways to grow their business since that time. She leads Google\'s Specialty retail business in the Southeast.She has worked with retailers across categories including Apparel, Home Improvement, Consumer Electronics, Furniture & Luxury. Before Google, Lauren worked in advertising at 4 of the 5 big holding companies working on Automotive, Grocery, Telecom and Financial clients.
Experience
Head of Industry, Retail
Jan 2017 — Present
Education
Duke University
Executive Leadership Program, Google Global Business Academy
2016 — 2017
The University of Georgia
Bachelor of Arts in Journalism, Major: Advertising Minor: Psychology
1995 — 1999
Skills
- Digital Marketing
- Google Adwords
- Digital Strategy
- Sem
- Online Marketing
- Search Advertising
- Integrated Marketing
- Mobile Marketing
- Strategic Partnerships
- Account Management
- Marketing
- Ppc
- Digital Media
- Online Video Marketing
- Online Advertising
- Media Buying
- Mobile Advertising
- Social Media Marketing
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