Lauren Frattali
Senior Director, Athlete & Sport Moments, Global Sports Marketing @Nike
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WORK HISTORY
Senior Director, Athlete & Sport Moments, Global Sports Marketing @Nike
Beaverton, OR, US
EDUCATION
University of Oregon
Bachelor of Science - BS, Major: Political Science, Minors: Business & Journalism
ABOUT LAUREN FRATTALI
By way of 19 years of experience across: Olympics, Action Sports, College Sports, Basketball, League Partnerships, and Global Business Operations, I have cemented myself as a proven leader in the Sports Marketing industry. Having successfully negotiated countless deals, leading to significant brand visibility, deep-rooted relationships, and long-term business value & growth opportunities, there has not been a challenge or hurdle too tall to overcome.A people manager FIRST, I obsess my team, the culture I create, my team’s career development aspirations, and the importance of balance, leading to personal & professional successes. With almost two decades of experience, I have continually evolved my skill set, moving through the organization as both, a contributor and leader in Service, Operations, Contracts, Leadership, and \"In The Field\" Relationships. My passion lies in College sports, as well as developing today’s female student athletes into tomorrow’s greatest leaders. My approach to complex business strategy, contract negotiations, and partnership management have propelled me to become a respected, valued, and trusted leader of the Nike Global Sports Marketing team.
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