Lauren Alef Daum

Brand Storyteller + Strategist, Aritzia Communications Director

Role: Director, Corporate & Consumer Communications at Aritzia
Location: Brooklyn, NY, US
LinkedIn followers: 500 followers

About Lauren Alef Daum

Lauren is a communications expert specializing in purpose-driven brands. A compelling storyteller, she looks at businesses holistically and methodically, curating results-driven communications strategies that elevate brands, spark conversations, and drive culture.

Experience

Director, Corporate & Consumer Communications
Aritzia
Aug 2023 — Present · New York, NY, US

Education

Duke University
Bachelor of Arts (B.A.), English; Markets and Management

Contact information

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Work email
•••••@aritzia.com
Personal email
•••••@•••••.com
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Current company

Aritzia

Retail · 8.5K employees · Founded 1984 · Vancouver, British Columbia, Canada

ABOUT ARITZIA Aritzia is a design house with an innovative global platform. We are creators and purveyors of Everyday Luxury®, home to an extensive portfolio of exclusive brands for every function and individual aesthetic. We’re about good design, quality materials and timeless style — all with the wellbeing of our People and Planet in mind. Founded in 1984 in Vancouver, Canada, we pride ourselves on creating immersive, highly personalized shopping experiences at aritzia.com and in our 140+ boutiques throughout North America — for everyone, everywhere. OUR APPROACH Aritzia means style, not trend, and quality over everything. We treat each in-house label as its own atelier, united by premium fabrics, meticulous construction and an of-the-moment point of view. We handpick fabrics from the world’s best mills for their feel, function and ability to last. We obsess over proportion, fit and that just-right silhouette. From hand-painted prints to the art of pocket placement, our innovative design studio considers and reconsiders each detail to create essentials you’ll reach for again, and again, and again. If it isn’t just right, it isn’t Aritzia. OUR WORKPLACE RECOGNITION We’re honoured to be recognized by Forbes as one of Canada’s Best Employers for four consecutive years, 2023–2026. The current ranking is based on surveys of more than 37,000 Canada-based employees conducted in partnership with Statista, reflecting the experiences and perspectives of teams across the country. We’re committed to making your experience positive and transparent. Please note, our recruiters will only contact you using an @aritzia.com email address. If you receive recruitment-related messages from other domains, please disregard them. Everyday Luxury®

aritzia.com

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About Lauren Alef Daum

Experience

Director, Corporate & Consumer Communications

Education

Duke University

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