Laurel Rose Carter
Senior Marketing Communications Manager - Brand Marketing Campaigns & Strategy @TELUS
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WORK HISTORY
Senior Marketing Communications Manager - Brand Marketing Campaigns & Strategy @TELUS
Brand strategy for communications speaking to our customer and prospecting funnels, ensuring integration between customer touchpoints and across social and digital journeys. Keeping a keen eye on the media and industry landscape, as well as the social climate, I’m able to bring guidance and creative ideas for how we come to life in market.\\\\n- Campaign ownership for programs across TELUS, including social purpose, sustainability and load-driving program strategies. I’ve been able to build integral bonds across our program, creative and agency partners, creating an environment where my colleagues feel empowered and energized. My colleagues trust that I’m ready to get into the weeds with them and figure out the best course forward to reach our shared goals.\\\\n- I love that I’m able to flex my writing muscles, writing engaging and strategic copy for social and digital marketing, digital banners, executive leadership comms, and team member communications.\\\\n \\\\n\\\\n \\\\n \\\\n\\\\n \\\\n
EDUCATION
Mohawk College
courses in: "Adult Education: Teaching the Adult Learner"
George Brown College
Certificate
LinkedIn Learning
Certificate - DEI Awareness Professional
Toronto Metropolitan University
Bachelor of Arts - BA
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