Laurel Morris

Communications, Marketing, & Media Professional

Role
Corporate Communications Manager at HMI Glass
Location
Louisville, KY, US
LinkedIn followers
500 followers
Advertising & MarketingView LinkedIn profile

About Laurel Morris

Communications professional that is results driven and self-motivated, coupled with…

Experience

  1. Corporate Communications Manager

    HMI Glass

    Aug 2022 — Present · Louisville, KY, US

    Provide and improve internal communication to current employees. Connecting business to human- Implemented Workshop to streamline and boost engagement internal comms- Between 3/25-5/25 = Emails Opened/Sent: 50; Total Opens: 22.4k, Total Clicks: 2k- Avg Click Amount: 154.8 / Avg Opens: 1819.6- Manage Workshop- weekly/daily emails + texts, monthly newsletters, and various other marketing emails to 420+ employees- Utilize analyzation tools to increase engagement, opens, and clicks- Implemented and building SharePoint Intranet- Create promotional graphics through Canva (TV’s, social, emails, SMS, flyers)- Assisted in establishing and internally promoting ESG program- Facilitate quarterly company int. comm. mtgs + streamline branding/info for PPT- Manage communications for internal signage (11+) in KY, MA, and TX- Manage internal FB Group (boosted engagement by 36% using insights)- Produced Internal Quarterly Print Newsletter via InDesign (now digital + monthly)- Produced (script-writing, direct, shoot, edit, promote) multiple videos for internal / external use – New Hire Orientation, FV Project, Shower Installation, etc- Streamlined existing/current HR policies, procedures for internal branding- Photograph events for internal/external promotion thru socials, emails, & TV’s- Ghost write letters/statements for internal comms on behalf of CEO + Execs- Facilitate and manage surveys including annual Internal Anonymous Survey (data collection/analyzation, report creation for distribution and presentation)- Improved participation each year (2022- 54%, 2023- 62%, 2024- 78%)- Create/promote D&I emails, graphics, videos, event photos, and more- Event planning assistance- Creation and management of Google Forms and Sheets for various sign ups

Education

  • Louisville Male High School

    High School, College Preparatory

    2007 — 2011

  • Western Kentucky University

    Bachelor's Degree, Major- Broadcasting: TV/Film Production with a minor in Marketing

Skills

  • Marketing
  • Interpersonal Skills
  • Facebook
  • Editing
  • Tenacious Work Ethic
  • Avid Media Composer
  • Video
  • Storytelling
  • Event Planning
  • Customer Service
  • Social Media
  • Final Cut Pro
  • Retail Sales
  • Skilled Multi-Tasker
  • People Skills
  • Video Editing
  • Premiere
  • Written Communication
  • Broadcast
  • Leadership
  • After Effects
  • Communication
  • Photoshop
  • Organization Skills
  • Social Skills
  • Photography
  • Public Speaking
  • Microsoft Office
  • Sales
  • Product Marketing
  • Publicity
  • Social Networking
  • Microsoft Word
  • Constant Contact
  • Teamwork
  • Time Management
  • Social Media Marketing
  • Powerpoint
  • Microsoft Excel
  • Microsoft Powerpoint

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Laurel Morris — Corporate Communications Manager at HMI Glass in Louisville, KY, US | Unifers