Laurel Mallory
Digital Content Manager at Metro United Way
- Role
- Digital Content Manager at Metro United Way
- Location
- Louisville, KY, US
- LinkedIn followers
- 500 followers
About Laurel Mallory
Energetic marketing professional committed to advancing brand awareness and culture across media platforms. Co-founder of the Imagination Library of Louisville, a non-profit providing new, free books to pre-school children. Current Board President. Driven to make my community a better place for all people. Former Emmy-nominated news producer with 10 years experience in local TV news markets. Quick and constant learner. Craves a challenge. SKILLS: writing, editing, communications, videography, video editing, Adobe Creative Suite, storytelling, social channel management, editorial calendar management, social listening, project management, networking, press releases, media booking / media relations, special event planning, promotion, public speaking, web design, problem solving, team building. Interested in international career opportunities.
Experience
Digital Content Manager
Aug 2021 — Present · Louisville, KY, US
As part of the marketing team, I shoot and edit videos showcasing Metro United Way\'s community impact. My main responsibilities also include photographing events and taking my colleague\'s professional headshots.Starting in summer 2022, I took on the management of Metro United Way\'s social media pages, as well. I post daily content to engage volunteers, donors, and the community across our channels - Facebook, Twitter, Instagram, and LinkedIn.
Education
Harlaxton College
Study Abroad
2010 — 2010
Western Kentucky University
BA
2007 — 2011
Skills
- Optimistic
- Powerpoint
- Storytelling
- Multimedia
- Interpersonal Savvy
- Adobe Creative Suite
- Video Editing
- Avid Media Composer
- New Media
- Videography
- Video Production
- Youtube
- Photoshop
- Video
- Event Planning
- Edius
- Multitasker
- Digital Media
- Writing
- Social Networking
- Journalism
- Social Media
- Vimeo
- Enps
- Microsoft Word
- Mac
- Producing
- Editing
- Television Production
- Copy Editing
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