Laurel Cline

Director of Marketing @Hci Hospitality

Manages the day-to-day activities of the marketing team, including marketing content and collateral and in-house design. • Develops annual comprehensive marketing plans for Woof\'s Play & Stay and Specialty Restaurant Brands that encompasses strategies to create profitable growth. • Leads evolution of HCI\'s brand architecture, messaging, and overall narrative. • Creates local store marketing plans for franchised Freddy\'s Frozen Custard & Steakburger restaurants, that layer onto corporate driven marketing, complementing an already robust strategy for successful growth.