Laureen Hicks Chief Marketing Officer

Chief Marketing Officer at APEX Analytics Corp. | Founder, Dynamic Shift | Non-Profit Board Director

Role
Founder at Dynamic Shift, Llc
Location
Houston, TX, US
LinkedIn followers
500 followers
General Business & ManagementView LinkedIn profile

About Laureen Hicks Chief Marketing Officer

Hi – Laureen Hicks here. I am the Chief Marketing Officer at APEX Analytics Corp. and Founder of Dynamic Shift a company to help you build systems and teams and drive predictable revenue growth. I once heard “Change Energizes Us.” This made me tingle and buzz. Since I was a child I have loved change and excelled in these types of environments. Would you like me to help you outdo your competition? My area of expertise is in helping cybersecurity and secure-software companies translate complex technology into business value, build trust in skeptical markets, and accelerate scalable revenue growth by aligning marketing, sales, and go-to-market strategy. Having worked with business leaders the last 25 years there are three current problem they all want a solution to: 1. Profit margins shrinking due to operational efficiencies. Key initiatives stalling and missed growth windows. Disconnected teams blocking execution. The outcomes that solve these problems are: 1. Smooth product and service rollouts 2. Faster time-to-market and increased profitability 3. Multi-million-dollar pipelines and expansion Collaborating with me you will achieve these outcomes. I will break each one down into a 30, 60, 90-day plan and deliverables to ensure timelines and outcomes are met. I have delivered the following: • Built multi-billion-dollar pipelines across AT & T, Verizon, and KPMG. • Created new markets (e.g, Verizon Federal west of the Mississippi). • Delivered 4× account growth and 300% profit turnaround in prior roles. My personal goal is driving impact and growth. I have proven success translating AI, IoT, and security innovation for C-level buyer

Experience

  1. Founder

    Dynamic Shift, Llc

    Nov 2025 — Present · Houston, TX, US

    I am the Founder of Dynamic Shift a company to help you build systems and teams and drive predictable revenue growth.I once heard “Change Energizes Us.” This made me tingle and buzz. Since I was a child I have loved change and excelled in these types of environments. Would you like me to help you outdo your competition?My area of expertise is in helping cybersecurity and secure-software companies translate complex technology into business value, build trust in skeptical markets, and accelerate scalable revenue growth by aligning marketing, sales, and go-to-market strategy.Having worked with business leaders the last 25 years there are three current problem they all want a solution to:1. Profit margins shrinking due to operational efficiencies.2. Key initiatives stalling and missed growth windows.3. Disconnected teams blocking execution.The outcomes that solve these problems are:1. Smooth product and service rollouts2. Faster time-to-market and increased profitability3. Multi-million-dollar pipelines and expansionCollaborating with me you will achieve these outcomes.I will break each one down into a 30, 60, 90-day plan and deliverables to ensure timelines and outcomes are met.I have delivered the following:• Built multi-billion-dollar pipelines across AT & T, Verizon, and KPMG.• Created new markets (e.g, Verizon Federal west of the Mississippi).• Delivered 4× account growth and 300% profit turnaround in prior roles.My personal goal is driving impact and growth. I have proven success translating AI, IoT, and security innovation for C-level buyers.Want to explore if this is right for you? Then DM me, and I’ll share the next steps with you today. or book a call now with me at this link - https://dynamicshiftstrategies.com/dynamic_calendar

Education

  • Pepperdine University

    BS, Business

    1982 — 1986

  • Pepperdine University

    Bachelor's degree, Business Administration and Management, General

Skills

  • Salesforce.com
  • Cellular Communications
  • Marketing
  • Wireless Networking
  • Wireless
  • Customer Relationship Management (Crm)
  • Management
  • Enterprise Software
  • Sales Management
  • Sales Process
  • Voip
  • Telecommunications
  • Lte
  • Mobile Devices
  • Direct Sales
  • Program Management
  • Wireless Technologies
  • Mobile Technology
  • Product Marketing
  • Mpls
  • M2m
  • Lead Generation
  • Vendor Management
  • Strategic Planning
  • Gsm
  • Strategic Partnerships
  • Business Development
  • Call Centers
  • Product Management
  • Account Management
  • Managed Services
  • Integration
  • Customer Experience
  • Team Leadership
  • Selling
  • Sales Operations
  • Customer Retention
  • Sales
  • Strategy
  • Customer Satisfaction

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Laureen Hicks Chief Marketing Officer — Founder at Dynamic Shift, Llc in Houston, TX, US | Unifers