Laura Singh

About Laura Singh

Over 10 years of experience in marketing including both digital marketing and traditional marketing. Responsible for developing marketing strategy, budgets, project management, and hands-on execution with the goal of increasing revenue and leads. Utilized marketing channels/tactics including SEO, paid search, paid social, retargeting, email marketing, marketplace advertising, organic social media, content writing, lead generation, conversion rate optimization, A/B testing, website design and development, mobile app design, and much more. Tools:Adobe: Photoshop, Illustrator, InDesign, Dreamweaver, Premiere Pro, AcrobatCRMs: Salesforce, Microsoft Dynamics, Highrise, Pipedrive, Saleslogix, ACT, Act-OnDevelopment/Design: WordPress, HTML, CSS, Shopify, CanvaDisplay Advertising: Quantcast, Simpli.fi, AdRollEmail Marketing: MailChimp, Constant Contact, Pardot, Silverpop, MailMunchMiscellaneous: Excel, Microsoft Office, Mac/PC, Google Analytics, Google Data StudioOnline Marketplaces: Amazon Seller Central, Amazon Vendor Central, E-baySEO/PPC/SEM: SEMRush, SpyFu, Google AdWords, Microsoft Bing, Screaming FrogSocial Media Channels: Facebook, Instagram, Pinterest, Twitter, LinkedIn, YouTube Social Media Tools: Sprout Social, Buffer, Hootsuite, Facebook Ads platformWebsite Optimization: CrazyEgg, Unbounce, Pardot optimization tool*Note: Google AdWords certified.

Experience

1. Vice President

   Sapds

   Jul 2021 — Present · Milwaukee, WI, US

Education

• The University of Texas at Arlington

  Master’s Degree, Economics

  2007 — 2009

• The University of Texas at Arlington

  Bachelor’s Degree, Economics

  2003 — 2007