Laura Simmons

Connecting Digital, Strategy, Operations & Customer Experience

Role
AVP, Digital Strategy & Operations at Tanger
Location
Greensboro, NC, US
LinkedIn followers
500 followers

About Laura Simmons

My career began in the field—launching new retail properties, building grassroots marketing programs, and leading high-impact campaigns—giving me a unique end-to-end perspective that connects strategy, execution, and innovation. Today, I combine that operational expertise with a passion for digital modernization to align business goals with customer-first outcomes.I thrive at the intersection of strategy, technology, and customer experience, leading teams through change, driving measurable impact, and building scalable marketing ecosystems for the future.

Experience

  1. AVP, Digital Strategy & Operations

    Tanger

    Mar 2024 — Present

Education

  • Georgia State University Perimeter College

    Bachelor’s Degree, Business Administration, Management and Operations

    2012

  • Georgia State University Perimeter College

    Associate’s Degree, Business/Marketing

    2007 — 2009

Skills

  • Asset Protection
  • Customer Service
  • Dependable Team Player
  • Procedure Manuals
  • Procedure Development
  • Events Coordination
  • Sales
  • Timely Decision Making
  • Online Advertising
  • Event Management
  • Asset Management
  • Property Management
  • Retail Sales Analysis
  • Email Marketing
  • Tenant Coordination
  • Vending
  • Project Management
  • Brand Loyalty
  • Marketing
  • Strategic Planning
  • Cost Management
  • Executive Support
  • Operating Budgets
  • Marketing Strategy
  • SEO
  • Department Development
  • Event Planning
  • New Program Development
  • Advertising
  • Cam
  • Ada Compliance
  • Social Media Marketing
  • Lead Generation
  • Public Relations
  • Employee Benefits
  • Fashion Shows
  • Budgets
  • Employee Training
  • Loyalty Programs
  • Superior Work Ethic

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Laura Simmons — AVP, Digital Strategy & Operations at Tanger in Greensboro, NC, US | Unifers