Laura Simis

About Laura Simis

I\'m in the business of making breakthrough technology feel brilliantly human. Currently helping reshape how intelligent publishers leverage data and AI.I\'m drawn to the intersection of brand building and growth marketing, especially in spaces where the technology is advancing faster than people\'s ability to understand it. Here\'s what I bring to the table: storytelling that cuts through noise, brand experiences that feel authentic, and the ability to boil the technically complex into something simple. Always interested in connecting with other folks who are navigating rapid growth in emerging tech spaces.

Experience

1. Director of Marketing

   Hum

   Aug 2022 — Present

   Leading marketing strategy and execution for Hum\'s AI-powered publishing technology, transforming how publishers understand and activate their data.· Navigating the unique challenges of market education and category creation in the emerging space of intelligent publishing infrastructure· Developing go-to-market strategies for the Alchemist product suite, translating complex AI capabilities into clear market value· Building a brand that makes enterprise AI technology feel accessible and essential· Creating content strategies that drive awareness and engagement across academic, media, and publishing verticals

Education

• North Carolina State University - College of Management

  Bachelor of Business Administration (B.B.A.), Marketing

  2011 — 2015

Skills

• Social Media Marketing
• Leadership
• Marketing
• Google Adwords
• Social Media
• Photoshop
• Search Engine Optimization (SEO)
• Pay Per Click (Ppc)
• SEO Copywriting
• SEO
• Facebook
• Digital Marketing
• Public Relations
• Advertising
• Writing
• Link Building
• Teamwork