Laura Shafer
VP, Product Marketing at 11:11 Systems | Cloud and SaaS Product Marketer | Content Strategist | Channel Devotee
- Role
- Vice President Product Marketing at 11:11 Systems
- Location
- Salt Lake City, UT, US
- LinkedIn followers
- 500 followers
About Laura Shafer
Experienced marketing leader with a demonstrated history of working in technology, marketing, and communications fields. Strong business development professional skilled in Channel Enablement, Partner Management, Search Engine Optimization (SEO), Communication, Go-to-market Strategy and Customer Relationship Management (CRM).
Experience
Vice President Product Marketing
Oct 2022 — Present
Education
Brigham Young University
Bachelor of Fine Arts and Communications, Broadcast Journalism, Communications
1986 — 1988
University of Utah
Communications
1983 — 1985
Skills
- Enterprise Software
- Sales Process
- Community Development
- Broadcast
- Leadership
- Multi-Channel Marketing
- Product Marketing
- Social Media Marketing
- Saas
- Lead Generation
- Crm
- Demand Generation
- Account Management
- Video Production
- Professional Services
- Direct Sales
- Public Relations
- Internal Communications
- Strategy
- Marketing
- Strategic Planning
- Product Management
- Solution Selling
- Communications
- Product Launch
- Partner Management
- Corporate Communications
- Public Speaking
- Email Marketing
- Writing
- SEO
- Online Marketing
- Start-Ups
- Copywriting
- Sales Enablement
- Go-to-Market Strategy
- Cloud Computing
- Channel Marketing
- Strategic Partnerships
- Strategic Communications
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