Laura Saravia
Design Director & Senior Designer specializing in Integrated Marketing & Production
- Role
- Senior Integrated Designer at OLIVER | The Brandtech Group
- Location
- Pompano Beach, FL, US
- LinkedIn followers
- 500 followers
About Laura Saravia
As a Senior Integrated Designer and creative manager at OLIVER Agency, I lead creative projects across the Americas and Europe, specializing in dynamic out-of-home, in-store, social, and digital display. The synergy between my multilingual capabilities and design leadership allows for the seamless execution of high-impact campaigns for the global fashion brand H&M in the AME retail region and other Global markets.At the core of my professional journey lies a commitment to excellence and innovation in integrated marketing. My responsibilities extend to supervising a team of Creative Artworkers and Freelance Designers, ensuring that our collective efforts support Project Managers and Campaign Partners effectively. Our team\'s dedication has been crucial in elevating brand presence and engaging diverse audiences through culturally nuanced and aesthetically compelling design solutions.
Experience
Senior Integrated Designer
Oct 2024 — Present
Undisclosed Global Fashion Brand / AME Retail Region– Provide in-house creative and production resources to the AME Market. DOOH, OOH, in-store, social, and online.– Lead Designer in AME Market (US, CA, CL, CO, EC, MX, PR)– Supervisor to Creative Artworkers and Freelance Designers (US, Chile and MX)– Support to PMs and Campaign Partners– Languages Support (Spanish, French)Oliver / AmazonPresentation DesignerOliver / People Team– Founder & Co-lead of Latiné Employee Resource Group
Education
Northport High School
Regents
1992 — 1995
Misc. Courses
Silkscreen, photography
1995 — 2014
Pratt Institute
Bachelor of Fine Arts - BFA
1995 — 1999
Christie's Education
Art Business Summer School
2017 — 2017
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