Laura Sanchez-Chaparro
- Role
- Director of Product Marketing at Whatfix
- Location
- Hollywood, FL, US
- LinkedIn followers
- 500 followers
About Laura Sanchez-Chaparro
Laura is a seasoned, passionate Product Marketing expert with 15 years’ experience…
Experience
Director of Product Marketing
May 2022 — Present
In my role as Director of Product Marketing, I have taken charge of guiding the Go-to-Market (GTM) initiatives for brand new product line launches. Additionally, I lead the Competitive Intelligence function, as well as Pricing & Packaging.
Education
Instituto Tecnológico de Santo Domingo
Bachelors in Science, Industrial Engineering
2001 — 2004
Florida International University
MS, Engineering Management
2007 — 2009
COPC Certified
Registered Coordinator Trainning Programs for VMO's
2008 — 2008
Skills
- Account Management
- Mobile Devices
- Wireless
- Mobile Marketing
- Testing
- Team Leadership
- Supply Chain
- Product Management
- Vendor Management
- New Business Development
- Analysis
- Strategy
- Mobile Internet
- Business Development
- Telecommunications
- Management
- Project Management
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