Laura M. Dawson
VP, Communications
- Role
- VP, Marketing & Communications at Callan
- Location
- Portland, OR, US
- LinkedIn followers
- 500 followers
About Laura M. Dawson
Talented storyteller and brand champion offers decades of experience managing and developing external and internal communications for financial services and consumer/lifestyle audiences. • Journalism degree/experience + copywriting expertise = skilled writer/editor with a pithy, clever spin.• Creative wheelhouse includes copywriting, content marketing, brand journalism, social media strategy and management, public relations, executive communications, corporate citizenship and more.• Authentic, passionate leader brings a sunny-side up approach to team collaboration, problem-solving, and cheerleading the popular and not-so-popular initiatives.• Consistently raise my hand to take on meaningful work as an active member of Callan’s Diversity, Equity, and Belonging Council, co-chair of Callan’s Employee Workplace Giving Campaign, as well as associate board member/foster/volunteer/adoption facilitator at One Tail At a Time PDX.What I\'m Really Good At:• Writing, Writing, Writing• Editing• Content Strategy• Content Marketing• Brand Journalism• Media Relations• Community Engagement • Social Media• Messaging/Identity • Blogs/Articles/Stories• Executive Communications• Speeches/Talking Points• Employee Communications• Website Content• Scripts • Customer Communications• Corporate Citizenship • Campaigns
Experience
VP, Marketing & Communications
Mar 2022 — Present · Portland, OR, US
Manage the firm\'s external and internal communications, including brand messaging, client communications, media relations, social media, content development, and collaborate on published research, events, employee experience efforts, and more. Member of Callan’s Diversity, Equity & Belonging (DEB) Council, which was created to implement a long-term, actionable roadmap for making meaningful, lasting change across our organization. Also member of the original team that developed the DEB strategy- San Francisco, Portland, Denver, Chicago, Atlanta, New Jersey -
Education
Northeastern University
Bachelor of Arts (B.A.)
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