Laura Kocher

About Laura Kocher

I lead teams that turn insights into impact, blending brand storytelling with measurable performance.Focused on results, reputation, and rapid execution that moves business forward.Accomplished marketing and public relations executive with a proven record of building high-performing teams, driving measurable growth, and strengthening brand equity. I blend strategic vision, creative excellence, and operational discipline to deliver marketing programs that achieve results and advance organizational goals.Experienced across all facets of marketing, including digital strategy, integrated campaigns, brand development, content strategy and writing, public relations, internal communications, SEO/SEM, social media, analytics (GA4), and customer experience initiatives. I bring a strong commitment to data-driven strategy, using insights and analytics to shape decisions, optimize performance, and maximize ROI.A key strength is my ability to develop scalable processes and procedures that streamline execution and accelerate speed to market, driving alignment across marketing, sales, and operations. With deep experience in the Telecommunications and Security industries, I consistently translate strategy into action, delivering measurable business outcomes and sustainable growth.

Experience

1. Sr Director of Marketing and Public Relations

   Great Plains Communications

   Dec 2014 — Present · Blair, NE, US

   High-performing network, high-performing people.Great Plains Communications is the leading fiber-driven technology provider in the Midwest, delivering fast, reliable solutions including high-speed internet and a full suite of residential and business services to nearly 200 communities across Nebraska, Colorado, Iowa and Southeast Indiana. Powered by our MEF-certified, high-capacity network, we provide state-of-the-art connectivity to homes, businesses, and carriers backed by custom-built strategies, expert engineering and local support.What sets us apart? An unwavering commitment to customer experience. From design to deployment, maintenance and beyond, our local experts craft tailored solutions and deliver personalized, ongoing support to keep communities seamlessly connected.

Education

• Bellevue University

  Bachelor of Science - BS, Marketing Management

Skills

• Customer Service
• New Business Development
• Video Over Ip
• Security Operations
• Business Development
• Security Management
• Risk Assessment
• Cctv
• Access Control
• Project Management
• Video Analytics
• Marketing
• Surveillance
• Strategic Planning
• Marketing Strategy
• Leadership
• Networking
• Alarm Systems
• Biometrics
• Telecommunications
• Ip Cameras
• Sales
• Physical Security
• Team Leadership
• Operations Management
• Fire Alarm
• Security
• Management
• Team Building
• Account Management