Laura Huiqi

Global Head of Strategy & Business Analytics, Smb @TikTok

Union City, CA, US
MOBILE NUMBERS
+91 *********19

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WORK HISTORY

Sep 2025 — Present

Global Head of Strategy & Business Analytics, Smb @TikTok

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San Francisco, CA, US

EDUCATION

2018 — 2018

Kauffman Fellows Academy x Techstars

Venture Deals

2014 — 2015

Washington University in St. Louis

Master's degree, Finance, General

2010 — 2014

Georgia Institute of Technology

Bachelor, Industrial Engineering

SKILLS

AnalysisLinear ProgrammingLeadershipRResearchStatisticsTeachingEntrepreneurshipData AnalysisMicrosoft OfficeMatlabArena Simulation SoftwareDatabasesMicrosoft WordProject ManagementProduct ManagementChinesePhotoshopPreziFinancial AnalysisJavaJapaneseOperations ResearchTrainingMathematical ModelingSimulationsStrategic PlanningPowerpointMicrosoft ExcelPython

ABOUT LAURA HUIQI

I am a hustler and lifelong explorer with expertise in strategic and financial planning, go-to-market strategy, and project management. I am currently a full-time Strategy & Business Operations Lead at TikTok, focusing on leveraging data and collaborating with stakeholders to make better-er decisions. I enjoyed understanding and developing a strategy around complex business opportunities. Previous experience:+ Fundraising: helped several startups raise from seed round to series-A and series-B to series-D+ Go-to-Market: structured GTM strategy for a series B messaging startup, acquired by Google; developed pricing strategies for Cedar\'s new product CedarPre+ OKR Planning: developed and streamlined OKR planning process for startups+ Business Analytics: started my career as a Quant Researcher; built out KPI analytics platforms for several startups+ Early Stage Investment: due diligence for early-stage focused VC firms+ Event Planning: organized over 100 panels, forums, and pitch competitionsOutside the normal workday, I have been part of several startup founding teams and enjoy working on entrepreneurial ideas that help further social gains through technology. Making a bigger impact is part of my personal root value. I’m always willing to help others in any way I can. Feel free to contact me.I\'m originally from China and have a strong passion for Diversity & Inclusion. I\'ve held numerous leadership positions within non-profits and experienced in providing pro-bono consulting services for organizations. As a film lover, I\'m fortunate to have my independent documentary Badlands, revealing the real living condition of Native Americans, nominated by the 5th China Academy Awards of Documentary Film. Laura Ma was Awarded as 2019 AACYF Top 30 under 30.

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Laura Huiqi — Global Head of Strategy & Business Analytics, Smb at TikTok in Union City, CA, US | Unifers