Laura Finnemore

Associate Director @Trinity Mcqueen

Leeds, GB

In the media and entertainment sector, we help broadcasters, international streamers and content creators at every stage of the creative process: from concept, to content, to contextConcept: We can help you find the concepts with real potential, refine promising ideas for development, and accelerate the failure of the restContent: We go beyond simple engagement by interpreting audience reaction with greater precision, using our unique approach to content testing and optimisationContext: The journey doesn’t stop at TX. We provide a range of services to help creators beyond launch. Whether it’s assessing brand health, breathing new life into established brands, or positioning and marketing, we make sure audiences stay in love with your content and find new reasons to re-engage with your brandWinner of the Adwanted Media Research Award 2025 for Best Custom Project: budgets under the MRG North content session in April 2025Trinity McQueen are the award-winning research consultancy using behaviour-led insight to drive true growth. We also have specialist experts in financial services, utilities, beauty and wellbeing, betting and gaming, leisure and travel, FMCG and retail