Laura Allison
Mobile App Engagement Manager @DC Thomson
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WORK HISTORY
Mobile App Engagement Manager @DC Thomson
Responsible for driving user engagement, retention, and monetisation across a portfolio of DC Thomson apps and products, with a focus on lifecycle management strategies via app messaging and email marketing.
EDUCATION
Salford City College
Extended National Diploma, Communication and Media Studies
Birmingham City University
Bachelor of Arts (B.A.)(Hons), Fashion Business and Promotion (Fashion Retail Management)
SKILLS
ABOUT LAURA ALLISON
Experienced Marketer specialising in customer acquisition and engagement. Skilled in digital strategy, website management and optimisation, content marketing and email marketing.
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