Laura Zapata

Editorial Director (Maternity Cover) at IPSY

Role: Editorial Director (Maternity Cover) at IPSY
Location: Austin, TX, US
LinkedIn followers: 500 followers

About Laura Zapata

Laura is a multidisciplinary creative leader with extensive experience driving content, storytelling, and campaign strategy for fashion, beauty, and lifestyle brands. She\'s an expert in producing engaging, high-converting digital content across eCommerce, editorials, video, digital marketing, creator commerce, social, and brand campaigns. She\'s experienced in leading 360 campaigns, managing cross-functional creative teams, and delivering impactful creative that resonates across every consumer touchpoint.Available for projects in NYC & Austin. Brands/Clients: Calvin Klein, Sephora, IPSY, Hearst, LTK, Target, Dove, Coty, Maybelline, Olay, RoC Skincare, Mansur Gavriel, Amazon Fashion, Mercor, Ruby Kisses Beauty.Bylines: WWD, ELLE, Cosmo, Seventeen, Billboard, Stylecaster, Schön, Galore, Ladygunn, Vulkan, Popsugar Latina, Cosmo for Latinas, Latina Magazine, Huff Post Latino Voices.

Experience

Editorial Director (Maternity Cover)
IPSY
Apr 2026 — Present

Education

The University of Texas at Austin
Bachelor of Science, Textiles and Apparel: Retail Merchandising

Skills

Digital Marketing
Apparel
Editing
Online Marketing
Brand Development
Marketing
Editorial
Styling
Event Planning
Social Media Strategist
Fashion Shows
Writing
Copywriting
Visual Merchandising
Fashion
Social Networking
Public Relations
Social Media Marketing
Blogging
Trend
Fashion Consultant
Event Management
Digital Strategy
Social Media

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