Laura Cullinan
- Role
- Senior Industrial Designer at Hasbro
- Location
- Pawtucket, RI, US
- LinkedIn followers
- 500 followers
About Laura Cullinan
Hi there! I’m an experienced industrial/game/toy designer with a passion for crafting…
Experience
Senior Industrial Designer
Aug 2015 — Present
Senior Game Designer- Led the design efforts in developing new games as well as legacy brands including Guesstures, Scrabble,Yahtzee, Scattergories, Catch-Phrase, and The Game of Life- Collaborated with cross-functional teams to bring innovative concepts to life, ensuring high-quality game-play experiences and engaging designs- Conducted thorough market research and user testing to understand target audience preferences and incorporate them into gameplay mechanics. Senior Product Designer - Quick Strike Team- Generated disruptive ideas and rapidly executed them to capitalize on retail opportunities and maximize market potential- Conducted market analysis to identify emerging trends and customer preferences, utilizing this information to inform product design decisions- Led the end-to-end product design process, from concept ideation and prototyping to final production, while adhering to strict timelines and budgets. Product Designer - Littlest Pet Shop Brand- Spearheaded the growth of the product line, transforming it into a strong collectible brand- Designed core line products, capsule programs, and exclusive offerings, ensuring consistency and appeal across the entire product range- Developed and presented design concepts, leveraging a deep understanding of the brand\'s target audience and market positioning.
Skills
- Sketchbook Pro
- Educational Toys
- Concept Development
- Prototype
- Solidworks
- Design Strategy
- Packaging
- Sketching
- Illustrator
- Hypershot
- Visual Communication
- Toys
- Model Making
- Design Thinking
- Industrial Design
- Design Research
- Branding & Identity
- Photoshop
Find verified contacts for anyone on LinkedIn
Unifers gives sales teams verified emails and direct dials, enriched profiles, and outreach that lands in the inbox.
Free plan included · No credit card required
This profile is compiled from publicly available professional sources. Unifers is not affiliated with or endorsed by LinkedIn. Request removal of this profile.