Laura Beth Pelner
Creative Strategist @Working Families Party
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WORK HISTORY
Creative Strategist @Working Families Party
brand identity and strategy- creative and art direction- campaign ideation- tactical creative for direct actions- graphic design- photography
EDUCATION
General Assembly
Visual Design, Graphic Design
Syracuse University
Bachelor of Fine Arts (BFA), Advertising
General Assembly
UX Design, Web Page, Digital/Multimedia and Information Resources Design
ABOUT LAURA BETH PELNER
Nearly 2 decades of experience in communications, design, and strategy with a passion for harnessing creativity to fuel transformative movements.As the head of the creative team at WFP, I oversee multimedia, video production, creative strategy, design, and art direction with a collaborative approach. Engaging with senior leaders across the organization, our team creates innovative campaigns, explores new creative technologies, and builds creative processes that the whole staff can utilize. I also manage recruitment, mentoring, and skill development for creative staff, fostering a culture of community, teamwork, and equitable, empathetic practices.Through the alchemy of compelling visuals, design, and storytelling, I contribute to the narratives that I hope propel change.
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