Laura Stephens Arbo

About Laura Stephens Arbo

social media enthusiast, public relations, creative marketing, business development, sales, outreach, Portland lover, navigating airports, travel, promoting, creating community, reading everything, teaching, writing, event planning, always listening to music, team work, self motivated, better in person, married to a motorcycle riding wild man.that doesn\'t even scratch the surface. instagram: laura_elizabeth

Experience

1. Director of Partnerships & Community

   Vooks

   Mar 2023 — Present · Portland, OR, US

   Identify value-add prospects with high ROI in designated vertical markets and pursueaggressively for potential partnerships with ownership of process from “start to finish”with each partner they are responsible for- Follow-up with necessary actions related to info sharing, negotiation, contractgeneration & iteration, asset delivery and critical administrative steps to ensure astrong partner launch- Maintain and nurture partnership relationships with a focus on retaining customersthrough proactive renewals and leveraging opportunities to expand and extendproduct & service offerings- Develop curated contact lists and pitch deck material to support outreach efforts andcontribute to the overall Vooks Business Development team portfolio of resources- Track outreach efforts and deal progress in Hubspot to maintain accuracy info toformulate intentional next steps and longer term strategy- Align with the head of marketing & business development for consistent “voice” of Vooksacross social media platforms and marketing initiatives as assigned including coordinationof strategic giveaways- Manage social media channels with an efficient approach prioritizing what channels needadded investment in resources and bandwidth and which can maintain brand presenceand credibility with a minimally viable product (MVP) approach- Manage influencer program with an emphasis on leveraging for specificcampaigns and initiatives- Coordinate Vooks Ambassador Program to include managing program budget- Research and seek out in-person appearances in target markets and demographics toleverage role to increase use and adoption of Vooks as well as business opportunities toinclude sales and partnerships- Partner with the head of human resources to support community and morale buildingactivities & events to create a “Best Place to Work” company culture (e.g. recognitionprograms, in-person gatherings, learning & development events).

Education

• Southwestern Baptist Theological Seminary

  Masters of Education

  2004 — 2006

• Hardin-Simmons University

  Marketing, Business

  2000 — 2003

Skills

• Photography
• Customer Service
• Advertising
• Social Media
• Social Media Marketing
• Event Planning
• Nonprofits
• Social Networking
• Event Management
• Email Marketing
• Marketing
• Sales
• Student Ministry
• Public Speaking
• Facebook
• Leadership Development
• Teaching
• Public Relations