Laura Sanseverino
Senior Analyst, Relationship Management @Backshop
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WORK HISTORY
Senior Analyst, Relationship Management @Backshop
New York, NY, US
Manage and expand relationships with national and multinational CRE financial institutions, serving as a trusted advisor across the post-sale lifecycle•Drive platform adoption and renewals by aligning client objectives with tailored solutions that demonstrate clear business value•Partner closely with Product to translate client feedback and commercial needs into scalable roadmap initiatives that support long-term growth•Lead complex platform integrations that streamline loan- and enterprise-level workflows, reinforcing ROI and strengthening renewal and expansion conversations
EDUCATION
Penn State University
Bachelor's degree, Smeal College of Business- Risk Managment & Real Estate
ABOUT LAURA SANSEVERINO
I’m a fintech professional focused on building strong client relationships and driving growth through technology in the commercial real estate space. I work closely with financial institutions to help them adopt solutions that streamline workflows, support better decision-making, and scale with their business.In my current role, I manage client relationships end to end — from early conversations and onboarding through ongoing engagement and expansion. I spend a lot of time understanding client goals, identifying opportunities, and positioning our platform as a long-term partner rather than a one-time solution. I collaborate closely with sales and product teams to support deal momentum, surface new use cases, and ensure clients are getting meaningful value.I’m drawn to consultative sales and relationship-led growth. I enjoy connecting the dots between client needs and technology, communicating value clearly, and helping move conversations forward in a way that feels authentic and strategic.I’m a Penn State Smeal graduate with a background in Risk Management and Real Estate, and I stay active in the CRE community through Penn State Women’s Network and CREW NYC. Always open to connecting with people interested in fintech, sales, and CRE technology.
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