Laura Paradas
Vice President Global Communications @ Copeland |External, Internal and Executive Communications
- Role
- Vice President Global Communications at Copeland
- Location
- Charlotte, NC, US
- LinkedIn followers
- 500 followers
About Laura Paradas
Seasoned communications leader with over 20 years of experience in strategy design and execution, aligning businesses and brands goals to enhance companies positioning and leadership visibility across multiple markets. Extensive experience in fostering employee engagement, driving cultural transformations, and managing media relations across diverse industries and regions. Proficient in operating within international contexts and managing global teams.
Experience
Vice President Global Communications
Nov 2025 — Present
Drive brand visibility and colleague engagement across international markets while modernizing the function, building long‑range strategic plans, and developing a high‑performing team with the capabilities needed for future growth. Partner closely with the Executive Team to translate strategy and performance into clear, compelling narratives that build alignment and trust across all stakeholders. Lead internal and external communications to reinforce organizational clarity, advance transformation priorities, and position Copeland as a strong, sustainable global leader. Play a central role in preparing the organization for a potential IPO by shaping investor‑ready messaging and ensuring communications discipline across the enterprise.
Education
Universidad Central de Venezuela
Magister, Business Managment
2011 — 2016
UCAB - Universidad Católica Andrés Bello
Licenciada, Comunicación Social
1997 — 2002
Skills
- Microsoft Office
- Management
- Leadership
- Spanish
- Strategic Communications
- Marketing
- Latin America
- Public Relations
- Internal Communications
- Project Management
- Corporate Communications
- Crm
- Strategic Planning
- Corporate Branding
- English
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