Laura Matei-Iote
Senior Cx & Loyalty Manager @ALLIES OF SKIN
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WORK HISTORY
Senior Cx & Loyalty Manager @ALLIES OF SKIN
Berlin, DE
Leading a global team to elevate NPS and CSAT scores through data-driven strategies and customer-focused campaigns, resulting in increased customer satisfaction and brand loyalty- Overseeing the successful implementation of Zendesk, Gorgias, Freshdesk and HubSpot platforms, enhancing service delivery and operational efficiency across the organisation- Ensuring that the team is well-equipped to support customers effectively. This includes hiring, training, mentoring, and setting performance goals- Working closely with other departments, such as sales, product management, and marketing, to ensure a cohesive customer experience- Utilising analytics and reporting tools to measure the effectiveness of customer success activities- Regularly presenting performance reports to the executive team and key stakeholders- Developing and implementing programs aimed at enhancing customer success initiatives, such as loyalty programs, user communities, and customer advisory boards- Driving revenue growth through strategies that promote renewals and identify upsell opportunities- Working with the sales team to identify growth prospects within the existing customer base.
EDUCATION
Spiru Haret University, Faculty of Law and Public Administration
Bachelor's degree, Business Law
ABOUT LAURA MATEI-IOTE
Customer Experience and Customer Care Leader with 15+ years of experience driving customer satisfaction, retention, and operational excellence across both global and small, local teams. Proven track record in enhancing customer loyalty, managing high-impact projects, and leading cross-functional implementations to optimise service quality. My goal is to empower my team and enable them to provide exceptional service and value to all customers.
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