Laura Lopez

Experience

1. Manager of Specialized Product Content

   Welldoc

   Jan 2019 — Present · Columbia, MD, US

   Responsibilities for this role include managing translated content for Welldoc’s mobile applications and all labeling and branding needed to attract the Spanish-speaking U.S. market.Product: U.S.• Translate all new content for each English product update to U.S. Spanish to serve expanded user base• Ensure newly translated content receives Spanish proofing and maintain records for regulatory compliance• Conduct user acceptance testing within the mobile and web platforms to verify that translated content meets product requirements and user expectation• Maintain patient-facing User Guides for BlueStar and OneTouch Reveal Plus • Support product team with various tasks such as obtaining imagery to support content or researching competitors to guide concept developmentProduct: Global• Support Welldoc’s continued global expansion by managing content translation and localization process • Includes coordination with translation agency, as well as subject matter experts for in-country review • Includes development of new assets such as product training videos and procurement of new licensed content for respective countries • Support testing of translated product and serve as liaison with development team to resolve issues • Oversee additional language specialists as neededMarketing• Product marketing support in Spanish for- Marketing materials- Product engagement emails for usersCustomer Care• Manage on boarding calls to Spanish speaking patients• Provides product technical, patient support and customer requests in a timely and accurate manner; escalates complaints accordinglyImplementation• Translate marketing collateral from English to Spanish to serve expanded user base

Education

• Baltimore City Community College

  English as a Second Language/ESL

  2015 — 2017

• University Institute of New Professions

  Technical Degree, Marketing and Advertising

  2005 — 2008

• Mentora College, Washington, DC

  English as a Second Language/ESL

  2015 — 2015

• Universidad 'Alejandro de Humboldt'

  Bachelor's Degree, Marketing and Advertising

  2010 — 2012