Laura Hughes

Research Attorney @LexisNexis

San Francisco, CA, US

Leverage a strategic and consultative approach to drive product adoption and customer engagement across law school and law firm accounts.Train students and attorneys in the Bay Area to utilize LexisNexis Legal Research solutions, enhancing their success in daily endeavors.Demonstrated success in managing teams, training in legal research, customer service, and account management.Independently manage complex relationships with stakeholders at all levels, including deans, managing partners, and senior leadership.Tailor strategic account plans to meet diverse customer needs while maintaining strong relationships.Analyze competitive intelligence and user feedback to identify product gaps and advocate for enhancements aligned with market demands.Collaborate regularly with product, segment, and marketing teams, sharing insights from customer interactions and usage trends to inform broader strategy.Develop and deliver tailored presentations to highlight value propositions and differentiation.Execute creative marketing initiatives to drive product preference and usage.Synthesize field intelligence and translate it into actionable insights to contribute to cross-functional strategy development and optimize customer experience.

Boston University

Bachelor of Science (B.S.)

University of California, Davis - School of Law

Doctor of Law (J.D.)