Laura Florence

SVP Global Channels @Fremantle

Burbank, CA, US
EMAILS
l••••••••@fremantle.com
MOBILE NUMBERS
+18•••••••49

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WORK HISTORY

Jul 2023 — Present

SVP Global Channels @Fremantle

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Los Angeles, CA, US

Oversees the Fremantle flagship U.S. game show network BUZZR, in addition to all channel offerings across major streaming platforms globally featuring classic Fremantle series such as America’s Got Talent, The Price Is Right, Family Feud, Baywatch, Jamie Oliver and more- Oversees all Global Operations, Acquisitions, Finance, Data, Programming, Advertising (Programmatic and Direct Sales), Marketing and Partnerships for the Channels (Fast, AVOD, Multicast, Linear).

EDUCATION

N/A

Robinson Secondary

High School Diploma

N/A

San Diego State University

Bachelor of Arts - BA, Political Science and Government

SKILLS

Event PlanningRadioWritingWordPublic SpeakingCustomer RelationsMicrosoft OfficeMicrosoft WordBrand DevelopmentFilm ProductionEditingDvdMarketing CommunicationsFacebookSocial MediaPress ReleasesDigital MediaPromotionsDreamweaverIllustratorPublicityPhotoshopSocial NetworkingIndesignBudgetingVideoGraphic DesignAccount ManagementEntertainmentTeam BuildingFilmSocial Media MarketingTelevision ProductionNegotiationBloggingResearchProductionOnline MarketingExcelWeb Design

ABOUT LAURA FLORENCE

With over 20 years of experience in the media industry, I am a seasoned leader and strategist in direct to consumer distribution, monetization, operations and marketing. I have a proven track record of driving revenue growth, audience engagement, and operational excellence across multiple platforms, applications and channels, including Broadcast, TVOD, AVOD, SVOD and FAST Channels.As the SVP Global Channels at Fremantle, I oversee the development and execution of the global strategy for Fremantle\'s Direct to Consumer offering including a portfolio of linear and on-demand (FAST) digital channels and Ad Supported content reaching more 200 million viewers worldwide. I lead a cross-functional team of content acquisition, merchandising, programming, marketing, and operations professionals, and manage partnerships with key distributors, advertisers, technology and content providers. I am passionate about delivering high-quality and diverse content that entertains, informs, and inspires audiences across genres and markets.

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