Laura Elliott

Head of Education @Salon Promotions Ltd

Earby, GB

Head of Education – Salon Promotions | Skipton | Jul 2017 – PresentLead education strategy for premium hair brands including Neal & Wolf Colour, driving market growth through innovative training and brand engagement. • Designed and launched a national Train-the-Trainer program that certify educators, improving training delivery consistency • Spearheaded the digital education transformation, producing 100+ live social events, increasing online engagement and extending brand reach to international audiences. • Partnered with marketing to produce an annual academy brochure and salon campaigns. • Directed product innovation for Neal & Wolf Colour, from concept to launch, contributing to double-digit sales growth in the colour category. • Managed and coached a growing education team, achieving a 95% satisfaction rating from salon partners. • Delivered nationwide distributor training for 200+ colour customers, boosting technical knowledge and sales.

Trafford college

NVQ , Hair Styling/Stylist and Hair Design