Laura Brayton Campbell

Director, Content Experience and Curation Strategy @Spectrum

Englewood, CO, US
EMAILS
l••••••••@spectrum.com
MOBILE NUMBERS
+91 *********19

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WORK HISTORY

Dec 2018 — Present

Director, Content Experience and Curation Strategy @Spectrum

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Greenwood Village, CO, US

Responsible for lifecycle management for digital video product including platform development and enhancements, usability, content strategy and partnerships serving more than 31 million customers in 41 states. Lead editorial team responsible for content curation strategy and implementation to drive customer product engagement, revenue growth and market penetration for Video on Demand and Linear. Develop and define business and marketing requirements, partner cross-functionally with development and integration teams, champion video roadmap and spearhead customer experience enhancements. Determines and monitors key performance experience indicators for the video product portfolio.

EDUCATION

1995 — 1999

Westminster College (MO)

Bachelor of Arts - BA

SKILLS

Product LaunchStrategic PartnershipsOnline AdvertisingManagementOperations ManagementTeam LeadershipMarketingCrmProduct ManagementB2bProgram ManagementBusiness DevelopmentSalesProduct MarketingForecastingMarket PlanningStrategyCross-Functional Team LeadershipVodLeadershipProduct Development

ABOUT LAURA BRAYTON CAMPBELL

Content Experience Strategy and Partnerships/Product Management/B2B & Consumer Marketing

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