Laura Braunecker
Adjunct Professor - Leadership Seminar Series @Smu Cox School Of Business
Lexington, KY, US
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WORK HISTORY
May 2018 — Present
Adjunct Professor - Leadership Seminar Series @Smu Cox School Of Business
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Dallas, TX, US
Provide in person and remote seminars spanning B2C/B2B Marketing Strategy as well as product innovation portfolio strategy for MBA and EMBA students.Received Student elected teaching excellence award.
EDUCATION
N/A
Southern Adventist University
BSN
N/A
Vanderbilt University - Owen Graduate School of Management
MBA
N/A
Vanderbilt University School of Nursing
MSN
SKILLS
New Business OpportunitiesProduct DevelopmentIdea IncubationStrategic CommunicationsShopper MarketingEthnographyIntegrated Marketing PlansGlobal MarketingBrand Health TrackingFacilitatorProduct RefinementIdeationMarketing CommunicationsModeratorInnovation Portfolio ManagementCreative Problem Solving FacilitatorProduct ManagementFmcgBrand EquityProduct LaunchPrototype RefinementOnline Qualitative ReseachSegmentationQualitative ResearchMarket ResearchIdea GenerationCommercializationCustomer InsightFocus Group ModeratorTeachingNew Business GenerationCompetitive AnalysisShopper InsightsBrand ArchitectureStrategic PlanningConsumer Insight GenerationQuantitative ResearchMarketing ResearchInnovation ManagementBrand Management
ABOUT LAURA BRAUNECKER
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