Laura Alexa Smith
Creator Director @Smarts
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WORK HISTORY
Creator Director @Smarts
EDUCATION
Queen's University Belfast
Bachelor of Science - BS
Ulster University
Postgraduate Diploma
Ulster University
Bachelor of Arts - BA
ABOUT LAURA ALEXA SMITH
Chronically online marketing leader. Creators 🤝 Strategy 🤝 Culture.Currently working as Creator Director within Smarts\' dedicated influencer division, Creator Hub. where we redefine how brands co-create in culture through social-first storytelling. Proud to have created award-winning work with Zalando, The LEGO Group, Diageo, ASICS, lululemon, BOSCH and many more!TLDR, you\'ll find me: Combining social-first creative thinking with culture-shaping strategy to help brands win on social. 🤝 Leading global creator & influencer programmes, championing co-creation at every point with an incredible team of experts. Still explaining my job to my mum.
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