Laura Abraham
VP, Strategic Accounts | Leading the Fintech Strategic Account Sales Team
- Role
- VP, Strategic Accounts at Equifax
- Location
- Washington, DC, US
- LinkedIn followers
- 500 followers
About Laura Abraham
As VP of Strategic Accounts at Equifax, I lead a dynamic sales team dedicated to the Fintech and Payments sector. With a focus on analytics, risk, marketing, and fraud, my team and I are committed to fostering robust relationships that empower fintechs and alternative lenders to harness our unique data, enhancing their decision-making processes.The mission is clear: enable consumers to achieve their financial best. This is accomplished through a blend of innovative analysis and market acumen, honed over years of dedicated service within the Fintech space. At Equifax, we are passionate about Fintech, ensuring that our partners and their customers thrive in an ever-evolving financial landscape.
Experience
VP, Strategic Accounts
Jul 2024 — Present · Washington, DC, US
Leading the Strategic Account Sales team for the Fintech and Payments Vertical
Education
The Catholic University of America
B.S.B.A in Economics, Economics
2004 — 2008
The Catholic University of America
B.S.B.A., Economics, French
2004 — 2008
Skills
- Market Research
- Team Leadership
- Competitive Analysis
- Email Marketing
- Start-Ups
- Online Advertising
- Process Improvement
- Access
- Saas
- Lead Generation
- Customer Acquisition
- Database Marketing
- Marketing
- Account Management
- Project Management
- Banking
- Business Development
- Digital Marketing
- Strategy
- Product Management
- Business Analysis
- Online Marketing
- Data Mining
- Salesforce.com
- Financial Services
- Crm
- Customer Insight
- Web Analytics
- Integrated Marketing
- Microsoft Sql Server
- Cross-Functional Team Leadership
- Analytics
- Marketing Strategy
- Social Media
- Databases
- Direct Marketing
- Business Intelligence
- Product Marketing
- Management
- Team Building
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