Latish P.

Sales & Marketing Professional | Amazon PPC Analyst (ACOS Optimization) | Operations & Process Excellence | Data-Backed Performance Specialist | Brand Management | B2B Focus

Role
Marketing Analyst at Essor
Location
Mumbai, MH, IN
LinkedIn followers
500 followers
Advertising & MarketingView LinkedIn profile

About Latish P.

I’m a Marketing, Sales & Operations professional with 6+ years of experience helping brands scale through data-driven decision-making, high-performance PPC campaigns, and efficient workflow management.In my PPC career, I’ve managed Amazon advertising for well-known global brands like Viking Revolution, Dr. Crafty, and Home Hero—driving stronger conversions, lowering ACOS, and scaling revenue through strategic bid management, keyword optimization, and continuous testing.My experience also spans B2B & B2C sales, where I’ve handled prospecting, lead qualification, pitching, objection handling, and client servicing. Building strong customer relationships and identifying new revenue opportunities has been a core part of my approach.On the operations side, I’ve supported businesses through inventory coordination, process optimization, compliance handling, documentation, and cross-functional alignment, ensuring smooth execution and timely delivery across teams.I’m skilled in advanced Excel, CRM platforms, Amazon ASC, and digital marketing, enabling me to analyze performance data and turn insights into real business impact.I hold a Master’s degree in Marketing from Mumbai University, along with certifications in Digital Marketing, Amazon Ads, and Advanced Excel.Passionate about helping businesses grow, I bring a proactive mindset, problem-solving attitude, and a strong commitment to achieving measurable results.

Experience

  1. Marketing Analyst

    Essor

    Dec 2024 — Present · GB

Education

  • Mumbai University Mumbai

    Bachelor of Commerce - BCom

  • Mumbai University Mumbai

    Master's degree

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Latish P. — Marketing Analyst at Essor in Mumbai, MH, IN | Unifers