Lary Williams
Helping Firms Become Customer-Obsessed
- Role
- Client Executive at Forrester
- Location
- Hudson, WI, US
- LinkedIn followers
- 500 followers
About Lary Williams
Unprecedented technology, empowered consumer behavior, and the abrupt arrival of…
Experience
Client Executive
Jul 1998 — Present
Forrester (Nasdaq: FORR) is one of the most influential research and advisory firms in the world. We help leaders across technology, customer experience, digital, marketing, sales, and product functions use customer obsession to accelerate growth. Through Forrester’s proprietary research, consulting, and events, leaders from around the globe are empowered to be bold at work — to navigate change and put their customers at the center of their leadership, strategy, and operations. Our unique insights are grounded in annual surveys of more than consumers, business leaders, and technology leaders worldwide; rigorous and objective research methodologies, including Forrester Wave™ evaluations; and the shared wisdom of our clients. •Responsible for account management and revenue generation activities for strategic Fortune 500 relationships in the healthcare and life-sciences industries.•Responsible for developing relationships with the technology, customer experience, digital, marketing, sales, and product functions to develop transformational, organizational and investment strategies.•Responsible for selling professional services including research, advisory and consulting services.
Education
University of Wisconsin-Madison
BS, Economics
1984 — 1988
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