Laryssa Vaughn
Director, Client Services | OOH Strategist
- Role
- Director, Client Services at The Imaginarium
- Location
- Chandler, AZ, US
- LinkedIn followers
- 500 followers
About Laryssa Vaughn
With over 15 years of marketing experience, I\'ve helped brands grow by building strong relationships and bringing thoughtful strategy to life through great execution. I’ve led everything from website redesigns and omni-channel marketing campaigns to large-scale media activations, always focused on delivering work that’s not just creative, but effective. Along the way, my teams and I have earned 12+ industry awards across digital, experiential, and traditional media.I’m at my best when I’m connecting the dots between ideas and execution, strategy and storytelling, teams and clients. I care deeply about the details and hold a high bar for quality, but I’m just as passionate about the people doing the work. I believe great marketing starts with a strong, collaborative team and a clear, shared vision.As a leader, I strive to create an environment where people feel supported, challenged, and inspired. Whether it’s mentoring team members, helping clients navigate decisions at any scale, or bringing structure to complex projects, I’m all about turning good ideas into great outcomes.
Experience
Director, Client Services
Nov 2025 — Present
Zion & Zion\'s key assets were acquired by The Imaginarium.As Director of Client Services, I lead agency partnerships across several key accounts, ensuring our work drives meaningful results and high client satisfaction while maintaining operational efficiency. I oversee everything from budget management and SOW fulfillment to cross-team alignment and quality assurance, bringing a strategic and detail-oriented approach to every initiative. I also lead traditional media strategy for the agency, identifying opportunities to expand client visibility and business growth across offline platforms. Beyond client work, I mentor team members across departments and champion continuous improvement streamlining workflows and fostering a collaborative, high-performance culture.
Education
University of Utah - David Eccles School of Business
B.S., Marketing
2006 — 2010
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