Larry Jordan

About Larry Jordan

As a product delivery perfomance catalyst, I transform teams into delivery superstars.I get motivated by building products and services that customers love. Throughout my career I have enjoyed many executive positions in product management in a variety of industries, including hardware services, GPS services, internet services, and mobile services. I deeply believe in being humble, open, and honest and leading teams aligned with these values. I build teams that are open and challenge each other. To build the best products and services requires structured debate and processes to critically look at challenges, assess them, and ruthlessly analyze whether we can deliver them, and how. Each person on our team knows that they are valued, and encouraged to speak out and co-create solutions with leadership. I know we have created a great team when my colleagues feel safe enough to constructively argue with me.I do my best work when I am talking to customers and understanding how we can make their lives better. Using this customer-centric, people-forward approach, I have helped global companies create high-performing product delivery teams. Examples include:• Business Transformation: Hand selected by C-suite to transform a product delivery team into world-class multi-threaded product delivery organization that grew overall company revenue by 75% in four-year period.• Customer-centric Product Innovation: Sustained and grew the highest market share in student transportation market by delivering tracking and routing solutions/services.• “Intrapreneuring”/Organizational Optimization: Drove alignment and led blue sky initiative across highly matrixed organization that increased traffic and adoption of major internet service provider by over 180% and ad revenue by over 50%.• Leadership/Culture Transformation: Drove organizational transformation that aligned purpose and priorities and increased engagement across organization. Built a new rhythm of business that delivered a transparent process and view into roadmap and product priortization, delivery status, product performance and go to market.• Organizational Turnaround: Restructured team from functional silos to integrated delivery team (engineering, product, design) and built first-of-a-kind mobile site for leading global telecommunications provider.Professional skillsPortfolio planning | Product Leadership | Customer Insights | Strategic Planning | Team Building/Mentoring | Talent Development | Process Improvement | Key Account Ownership

Experience

1. Product

   Aperia Technologies

   Apr 2025 — Present

Education

• University of Southern California

  MSEE, Control Systems

  1986 — 1987

• UCLA Anderson School of Management

  MBA, Marketing

  1996 — 1997

• UC Santa Barbara

  BSEE, Electrical Engineering

  1982 — 1986

Skills

• Go-to-Market Strategy
• Web Strategy
• Mobile Applications
• Management
• Competitive Analysis
• Mobile Commerce
• Start-Ups
• Enterprise Software
• Strategy
• E-Commerce
• Product Marketing
• Mobile Internet
• Mobile Technology
• Business Development
• Wireless
• Search Advertising
• Mobile Devices
• Product Lifecycle Management
• Integration
• Integrated Marketing
• Cross-Functional Team Leadership
• Product Development
• Product Requirements
• Saas
• Marketing
• Product Management
• Mobile Advertising
• Mobile Communications
• Online Advertising
• Strategic Partnerships
• Analytics
• Product Launch
• Partner Management
• Leadership