Larry Browder

Executive Vice President - Crossville Studios/Residential Direct

Role
Executive Vice President - Crossville Studios Residential Direct at AHF
Location
Amarillo, TX, US
LinkedIn followers
500 followers

About Larry Browder

Senior Executive | Growth Leader in Building Products, Sales & MarketingProven executive with deep expertise in driving growth, market share, and profitability across the building products industry. I lead high-impact sales, marketing, operational and product teams—developing disruptive strategies that unlock revenue, strengthen brands, and deliver profitable results.Hands-on, servant leader known for building cultures that win in competitive markets. I bring a track record of leading transformations, launching successful products, and scaling businesses across residential, commercial, and multi-channel environments.Expertise:• Sales, Marketing & Operational Leadership• Growth Strategy & Execution• Channel Development (Retail, Distribution, Commercial)• Brand & Product Strategy• New Product Launches• P&L Ownership | Team Leadership | Culture BuildingIndustry Focus:Building Materials | Flooring | Windows & Doors | Consumer ProductsLet me know if you’d like a headline version or something even tighter for your profile summary.

Experience

  1. Executive Vice President - Crossville Studios Residential Direct

    AHF

    Jan 2025 — Present · Amarillo, TX, US

Education

  • Texas Tech University

    Master's Degree, Business, Marketing, Advertising

  • Texas Tech University

    Bachelor's degree, Marketing & Advertising

Skills

  • Product Development
  • Leadership
  • Pricing
  • Contract Negotiation
  • Selling
  • P&L Management
  • Building Materials
  • Strategy
  • Retail
  • B2b
  • Purchasing
  • Sales Process
  • Forecasting
  • Product Management
  • Business Development
  • Advertising
  • International Sales
  • Marketing
  • Account Management
  • Flooring
  • Sales
  • Wholesale
  • Key Account Management
  • Sales Management
  • Direct Sales
  • New Business Development
  • Sales Operations
  • Merchandising
  • Trade Shows
  • Management
  • Strategic Planning

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Larry Browder — Executive Vice President - Crossville Studios Residential Direct at AHF in Amarillo, TX, US | Unifers