Laren Helms
Digital Sales & Marketing Director @Lightspeed Aviation
Portland, OR, US
EMAILS
MOBILE NUMBERS
+91 *********19
Signup · Get unlimited contacts
WORK HISTORY
Nov 2023 — Present
Digital Sales & Marketing Director @Lightspeed Aviation
View department →
Lake Oswego, OR, US
Manage web development (WordPress/WooCommerce), ecommerce sales, SEO, analytics, digital advertising, content development, product photography, and email marketing automation (HubSpot). Responsible for maintaining and auditing HubSpot CRM database contacts) and creating analytics reports Increased Google Ads CPC ROAS by 690% YoY (from 1.4x to 11.1x) and ad revenue by 464%
EDUCATION
2016 — 2018
Indiana University - Kelley School of Business
Master of Science (MS)
2016 — 2018
Indiana University - Kelley School of Business
Master of Business Administration (MBA)
2014 — 2015
Cornell University - Johnson Graduate School of Management
Certificate
2007 — 2012
Brigham Young University
BA
SKILLS
Editorial CalendarsPublic SpeakingSEOE-CommerceSocial MediaSocial Media MarketingMarketingWeb MarketingSearch Engine Optimization (SEO)Online AdvertisingStrategic PlanningEmail MarketingPublic RelationsStory PitchingMarketing StrategySitecoreScrumCopywritingAdvertisingOnline MarketingPaid Search CampaignsMagentoPress ReleasesMarketing PlanningChineseGoogle AnalyticsPhotoshopStrategic CommunicationsBloggingWordpressDigital MarketingEditingNewslettersWeb Content ManagementContent ManagementLeadershipAdobe PhotoshopPhoto EditingMarketing CommunicationsMetrics Reporting
ABOUT LAREN HELMS
Digital Sales & Marketing Director
This profile is compiled from publicly available professional sources. Unifers is not affiliated with or endorsed by LinkedIn. Request removal of this profile.