Lauren Arcolino

Associate Brand Manager | Global Brand Marketing Professional

Role
Associate Brand Manager, Global Brand Marketing, Wheels & Action at Spin Master
Location
Los Angeles, CA, US
LinkedIn followers
500 followers

About Lauren Arcolino

Strategic marketing professional with experience managing high-profile partnerships and product roadmaps for multiple global brands, bridging data-driven decision-making with storytelling to create compelling consumer experiences. Brand Strategy Product Development Licensed Partnerships Campaign Reporting & Analysis

Experience

  1. Associate Brand Manager, Global Brand Marketing, Wheels & Action

    Spin Master

    Aug 2025 — Present · Culver City, CA, US

    Manage end-to-end brand operations, including product setup, financial/P&L management, wave scheduling, and product number creation (Tech Deck and Hex Bots)• Drive integrated marketing initiatives across digital, TV, social, eCommerce, packaging, branding, PR, and trade shows, including development of research materials and product samples to inform strategy• Lead a portfolio of products and contribute to cross-functional product development efforts, ensuring alignment with brand positioning and market trends• Plan and execute industry and consumer-facing trade shows, delivering impactful brand experiences from concept development through on-site activation• Present brand strategies, new product lines, and performance results to internal sales teams and external partners, while managing licensor relationships to secure assets and maintain brand compliance

Education

  • Loyola Marymount University, College of Business Administration

    Bachelor's Degree, Business Marketing - Minor in Studio Arts: Graphic Design

    2016 — 2020

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Lauren Arcolino — Associate Brand Manager, Global Brand Marketing, Wheels & Action at Spin Master in Los Angeles, CA, US | Unifers