Lara Oliveti
Delegato Filiera Digital E Membro Del Consiglio Generale Confindustria Emilia @Confindustria Emilia Area Centro
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WORK HISTORY
Delegato Filiera Digital E Membro Del Consiglio Generale Confindustria Emilia @Confindustria Emilia Area Centro
Bologna, IT
EDUCATION
Alma Mater Studiorum – Università di Bologna
Degree, Philosophy
Ifoa-Master in Multimedia technology
Master, Multimedia technology
SKILLS
ABOUT LARA OLIVETI
Entrepreneur | Co-founder & CEO at MelazetaWith over 25 years of experience in digital media, I lead Melazeta in designing and delivering innovative gamification, ROBLOX experience, XR, and Metaverse solutions for the Italian market. My focus is on creatively leveraging emerging technologies to unlock business potential and drive meaningful brand engagement.I\'m passionate about exploring the power of gamification and the evolving frontiers of mobile gaming, Augmented Reality, Virtual Reality, Metaverse, and platforms like ROBLOX. I was ranked #17 on the Gamification Guru Global Rise Leaderboard and certified in the Game Thinking AJK methodology.TEDx Speaker – Watch my talk Play Awards JudgeLearn more at melazeta.com New business in digital media and Brand Client management. Digital strategy for licensing, Edutainment and e-learning projects; gamification and applied game expert.
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