Lara Leone

Marketing Operations Program Manager @ASICS America Corporation

Irvine, CA, US

Responsible for the management of all projects (for Trade Marketing, PR, Digital Marketing, HR, Sales, and Sports Marketing) flowing through the Creative Services Team (up to 50 projects in progress at any one time)• Manage the Traffic Specialist• Receive, review and filter all in-coming requests and briefs • Plan, assign and control the day-to-day schedule of the Creative Service Team (designers, freelancers and production artists)• Ensure all milestones and deliverables are met; actively seek out information to avoid scope creep• Partner with the Photo Studio Team to ensure assets are created for final deliverables• Prioritize and re-prioritize all projects to accommodate timelines and a variety of unforeseen issues• Define, build and manage process and procedures in partnership with the Operations Manager• Leads cross-functional, kickoff and creative review meetings • Communicate with all stakeholders throughout various stages of the projects• Manage internal project trafficking software to ensure all communication is documented• Partner with legal team to ensure all creative content is compliant• Foster an environment of collaboration, problem-solving and informed communication• Proactively identify potential roadblocks related to resources and timelines• Proof projects to align with brand guidelines

Temple University

Masters of Education, Sports Management

Rowan University

Bachelor of Arts, Major: Public Relations Minor: Business Administration