Lara Richardson
Director Of Digital Services at Intermountain Healthcare
- Role
- Director, Digital Services Crm at Intermountain Health
- Location
- Charlotte, NC, US
- LinkedIn followers
- 500 followers
About Lara Richardson
Talent for creating impactful customer experiences that drive measurable results. I build…
Experience
Director, Digital Services Crm
Apr 2022 — Present · Charlotte, NC, US
Leads the Salesforce Center of Excellence and Contact Center Transformation including strategy, architecture, design, development, and implementation as part of our digital transformation. Focused on creating and orchestrating simple and easy consumer experiences across our enterprise channels.
Education
The Johns Hopkins University
BA
1996 — 2000
Wake Forest University - Babcock Graduate School of Management
MBA
2010 — 2012
Skills
- Marketing Communications
- Mobile Devices
- Online Marketing
- Online Advertising
- SEO
- Strategy
- E-Commerce
- Web Analytics
- Integrated Marketing
- Creative Direction
- Advertising
- Analytics
- Business Strategy
- Vendor Management
- Management
- Email Marketing
- Digital Media
- Brand Management
- Digital Strategy
- Segmentation
- Digital Marketing
- Account Management
- Affiliate Marketing
- Web Marketing
- Sem
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