Lara Romack
Regional Sales Director │ Talent Recruiter │ People Leader and Developer │ Business Growth Driver │ Strategist
- Role
- Regional Sales Director at Bobbi Brown Cosmetics
- Location
- Charlotte, NC, US
- LinkedIn followers
- 500 followers
About Lara Romack
I have a passion for building and developing teams who strive for excellence in…
Experience
Regional Sales Director
Jul 2016 — Present
I manage two brands (Southeast) for Estee Lauder Companies; Responsible for leading and developing 9 Field Executives across 9 states Consistently achieve sales plan for territory Cross-functional collaboration with marketing and account management teams on sales/promotional strategy and execution Effectively manage T&E and promotional budget for self and executives Developed a strategy for aligning KPI focus and catchment data with stock flow Consistently plan and execute regional events (social media driven, virtual, in store) to drive incremental volume and attract new client base
Education
University of North Carolina at Greensboro
English
University of Phoenix
Bachelor of Science (BS) - Communications (Marketing)
Skills
- Customer Service
- Recruiting
- Sales
- Visual Merchandising
- Merchandising
- Sales Management
- Relationship Building
- Retail
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