Lara Hrabota

Sales Enablement Manager @W. W. Norton & Company, Inc.

Charleston County, SC, US
EMAILS
l•••••••@wwnorton.com
MOBILE NUMBERS
+18•••••••11

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WORK HISTORY

May 2023 — Present

Sales Enablement Manager @W. W. Norton & Company, Inc.

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Develop and run sales training for W.W. Norton College Department o Build online training courses for new hires across multiple departments.o Host in person training workshops in coordination with Sales Managers.o Create certification program for continued education for multiple internal sales & tracking systems.• Serve as Salesforce Liaison between College Department and Salesforce Product Ownero Hire, train, and manage as many as 9 regional “Salesforce Trailblazers” who assist with training throughout the college department. • Research and deploy new sales strategies and tools to College Representatives.

EDUCATION

2003 — 2007

Wofford College

BA, English & Philosophy

2007 — 2008

Emerson College

MA, Writing, Literature and Publishing

SKILLS

Ap StyleTextbooksPublicityEditorialPublishingFacebookMicrosoft OfficeOnline PublishingPublic SpeakingContent ManagementNon-FictionEbooksEditingContent DevelopmentWeb ContentBooksFreelance WritingFact-CheckingCustomer ServiceMarketingCopy EditingNewslettersPublic RelationsProofreadingMedia RelationsPress ReleasesWritingCreative WritingAcademic PublishingPublicationsCopywritingContent StrategyMagazines

ABOUT LARA HRABOTA

Passionate about Sales, Enablement, and Cohesive Communication

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